When More Revenue Doesn’t Equal More Profit [episode 4]

header graphic for episode 4 When more revenue doesn’t equal more profit
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On today’s episode, I reveal why a spike in sales doesn’t always mean more money in the bank, or in other words, more revenue doesn’t equal more profit. This episode isn’t just about identifying the problem—it’s packed with practical solutions. We dissect pricing strategies, cost management, and the intentional balance of client quantity needed for true profit. I walk you through two real-world scenarios that highlight the traps of scaling too fast and the success that comes from a well-managed growth strategy. Tune in for a dose of reality and actionable insights that can prevent you from getting trapped in the cycle of increased expenses overshadowing your profit.

In this episode, When More Revenue Doesn’t Equal More Profit, we cover:

  • The untold differences between maximizing revenue vs cash flow
  • How overlooked costs devour hard-earned profits
  • The essentials of pricing strategy and cost management
  • Tools needed to ensure a healthy bottom line

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More about the Profitable Women podcast:

If you find yourself avoiding conversations about money, are burnt out from working all the time and wondering where your cash goes, and are tired of not paying yourself consistently, you are in the right place. 

Profitable Women is for those who don’t want to choose between their career and motherhood. It is to educate you on the financial side of running a profitable and sustainable business. It is a safe place where you are seen and heard in your fears as a business owner. It is where we talk about the money stories that are showing up in your everyday business decisions. It is where we allow ourselves to get curious about the numbers and welcome financial abundance in our lives.  We will talk mindset, financial strategy, and numbers all with the goal of aligning our business to our life. If you believe in what you do and want to make it sustainable while building wealth, Profitable Women is the podcast for you! 

Your host, Sheila Hansen, is a CPA, coach, and business mentor who supports female business owners to make confident financial decisions. In addition to solo episodes, we will hear from other expert female guests who are out there supporting women with the work they do.

As profitable women, we are in this together!

Find more resources at hansenllc.net and be sure to follow Sheila on IG @Sheila.Hansen.CPA

[Disclaimer: Any opinions, recommendations, and tips offered on this podcast or other social media forms do not constitute individual tax or accounting advice. This content is designed to provide education and awareness of financial topics and responsibility for the benefit of the general public. Please consult a professional before implementing any of the suggestions made by Sheila or Sheila Hansen, LLC]

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